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Learner Reviews & Feedback for Attract and Engage Customers with Digital Marketing by Google
6,704 ratings
About the Course
Attract and Engage Customers with Digital Marketing is the second of seven courses in the Google Digital Marketing & E-commerce Certificate.
In this course you will practice using search engine optimization (SEO), search engine marketing (SEM), and display advertising to attract and
engage customers online. You will explore the stages of the marketing funnel and learn how to use digital marketing tactics to move customers
through the stages. You’ll learn how to increase the quality and quantity of website traffic by understanding SEO fundamentals like keyword
research, search engine algorithms, and link building. You will also learn about paid search and advertising, and explore tacti...
In this course you will practice using search engine optimization (SEO), search engine marketing (SEM), and display advertising to attract and
engage customers online. You will explore the stages of the marketing funnel and learn how to use digital marketing tactics to move customers
through the stages. You’ll learn how to increase the quality and quantity of website traffic by understanding SEO fundamentals like keyword
research, search engine algorithms, and link building. You will also learn about paid search and advertising, and explore tacti...
Top reviews
CC
Jan 24, 2024
Informative, instructive, provides activity practice. I learned a lot, I took a lot of notes and I look forward to finishing the 7 courses and using my notes to apply what i've learned to my business.
SA
Feb 4, 2024
Thanks to God!! It was my dream that i achieved today. Thank you Coursera and all of my mentor who give the best effort to learn me. I'm so proud and emotional today. Once again thanks Coursera team.
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