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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
16,989 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

PP

Aug 29, 2017

I would definitely recommend this course. It's gives detailed insight how the 4 Ps of marketing mix are increasingly becoming digital & how the balance of power is shifting from firms to consumers

SR

Oct 9, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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4051 - 4075 of 5,346 Reviews for Marketing in a Digital World

By Bình L C

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Sep 4, 2020

very good

By Gabriel E F M

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Aug 23, 2020

Excellent

By HIMANSHU S

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Aug 22, 2020

Excellent

By تيسير ه ع ا ا

•

Aug 19, 2020

Cood cood

By Aya A H

•

Aug 18, 2020

Very Good

By Shreya M

•

Aug 9, 2020

Excellet!

By Gautham R G

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Aug 7, 2020

effective

By Ajay A

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Aug 5, 2020

Excellent

By Ayon D G

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Jul 28, 2020

Excellent

By Mohammad A K

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Jul 27, 2020

Excellent

By M V S S D R R

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Jul 10, 2020

excellent

By akshay d

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Jul 7, 2020

Very good

By SIVA V

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Jul 4, 2020

excellent

By Sebastian B

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Jun 30, 2020

Goooooood

By MD S M

•

Jun 26, 2020

excellent

By Firoz K

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Jun 20, 2020

Excellent

By Bhavya G

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Jun 20, 2020

Very nice

By Luis A N C

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Jun 17, 2020

Excelente

By Aniket B

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Jun 14, 2020

Must good

By Shrishti A

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Jun 4, 2020

excellent

By Dr. B S

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May 30, 2020

Very Good

By Navjyot S

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May 29, 2020

very nice

By Eminova H

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May 19, 2020

excellent

By M . S

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May 17, 2020

Excellent

By SHIVENDER S J 1

•

May 8, 2020

very good