What is a business model?

A business model is a format of work structure that helps companies define the characteristics of their business. In a business model, a company states what they do and what they create, who they sell to and who buys it, and how much money they make versus how much it costs to produce profits. In other words, a business model helps a company determine how it will create value. Business models tell investors and customers how a particular company plans to solve certain business problems, and in doing so, what the potential upside of the business model might hold. If a company cannot live up to its business model, then it may choose to cease operations.

What is it important to learn about business models?

It's important to learn that business models are the modern assessment vehicle for how businesses are viewed. Learning about business models can help you articulate your own vision down the road when you have great ideas for businesses and need to interest investors in your idea. When a business forms, it needs to develop and make a case for a business model to gather the basic assumptions about the company's business goal. A business model can also help you learn what path a company will take to chase any potential work opportunity.

What careers can I work in by learning business models?

When you learn about business models, the knowledge you gain can help you find career work in technology companies, advertising agencies, financial consultancies, banking, manufacturing, and other fields. This is because researching, developing, and creating a business model requires insightful thought and analysis about the business opportunity, the target market, and the potential for the business model. As you learn about business models, you start to acquire tips and techniques that help define what the business is and in what direction it's headed. That knowledge can help you grow your career faster within a corporation or a startup.

How can taking online courses help me learn about business models?

Taking online courses to learn about business models is a smart way to gain real-world insights into how certain companies have evolved to bring their products into the world. You will be exposed to both business innovators and opportunistic dreamers who figured out a way to sell a business model to investors, customers, and the world at large. When you gain this knowledge, you'll have the tools to go out and develop your own business model to create your own success.

What are the benefits of taking an online Business Model course?

Online Business Model courses offer a convenient and flexible way to enhance your existing knowledge or learn new Business Model skills. With a wide range of Business Model classes, you can conveniently learn at your own pace to advance your Business Model career skills.

What Business Model courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Business Model, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Business Model Courses - Learn Business Model Online

Explore the Business Model Course Catalog

IBM
IBM AI Foundations for Business
Skills you'll gain: Data Mining, Artificial Intelligence, Generative AI, Data Ethics, OpenAI, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Information Architecture, Strategic Decision-Making, Cloud Computing, Data Analysis, Data Science, Deep Learning, Digital Transformation, Data Strategy, Data-Driven Decision-Making, Artificial Neural Networks, Business Strategy, Business Process Automation, ChatGPT
4.7
Rating, 4.7 out of 5 stars
91K reviews
Beginner · Specialization · 1 - 3 Months
IBM
IBM & Darden Digital Strategy
Skills you'll gain: Strategic Thinking, Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Business Transformation, Cloud Security, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Statistical Analysis, Cloud Computing, Artificial Intelligence, Generative AI, Data Ethics, Apache Hadoop, Product Lifecycle Management, Business Technologies
4.7
Rating, 4.7 out of 5 stars
42K reviews
Beginner · Specialization · 3 - 6 Months
University of California, Irvine
Introduction to Business
Skills you'll gain: Search Engine Marketing, Business Planning, Financial Statements, Business Strategy, Digital Marketing, People Development, Strategic Leadership, Search Engine Optimization, Leadership and Management, Content Marketing, Leadership Development, Accounting, Cash Flows, Financial Forecasting, Income Statement, Profit and Loss (P&L) Management, Social Media Marketing, Social Media Strategy, Financial Reporting, Social Media
4.7
Rating, 4.7 out of 5 stars
584 reviews
Beginner · Specialization · 1 - 3 Months
Macquarie University
Excel Skills for Business: Advanced
Skills you'll gain: Dashboard, Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis Expressions (DAX), Data Cleansing, Business Intelligence, Data Validation, Financial Modeling, Productivity Software, Financial Analysis, Automation, Data Management
4.7
Rating, 4.7 out of 5 stars
6K reviews
Intermediate · Course · 1 - 3 Months
University of California, Irvine
High-Impact Business Writing
Skills you'll gain: Business Writing, Business Correspondence, Concision, Editing, Grammar, Proofreading, Business Communication, Report Writing, Global Marketing, Writing, Writing and Editing, Target Audience, Communication, Virtual Teams, Press Releases, Persuasive Communication, Customer Analysis, Presentations, Communication Strategies
4.5
Rating, 4.5 out of 5 stars
3.8K reviews
Beginner · Course · 1 - 4 Weeks
University of Virginia
Entrepreneurship: Growing Your Business
Skills you'll gain: Financial Statements, Financial Accounting, Balance Sheet, Financial Reporting, Financial Statement Analysis, Design Thinking, Annual Reports, Innovation, Process Design, Business Modeling, Business Process, Entrepreneurship, Philanthropy, Courage, Leadership Development, Corporate Sustainability, Stakeholder Engagement, Professional Development, Business Ethics, Organizational Leadership
4.8
Rating, 4.8 out of 5 stars
7.5K reviews
Beginner · Specialization · 3 - 6 Months
IBM
Generative AI for Business Intelligence (BI) Analysts
Skills you'll gain: ChatGPT, Generative AI, Interactive Data Visualization, Business Intelligence, Data Presentation, Infographics, Data Visualization, OpenAI, Dashboard, Data Storytelling, Business Analytics, Artificial Intelligence, IBM Cloud, Artificial Intelligence and Machine Learning (AI/ML), Query Languages, SQL, Data Analysis, Software Development Tools, Image Analysis, Technical Communication
4.7
Rating, 4.7 out of 5 stars
4.7K reviews
Intermediate · Specialization · 1 - 3 Months
Copenhagen Business School
Strategic Management and Innovation
Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Organizational Strategy, Resource Management, Peer Review, Competitive Analysis, Innovation, Organizational Structure, Project Implementation, Market Analysis, Culture Transformation, Change Management, Business Strategies, Business, Global Marketing, Strategic Leadership
4.7
Rating, 4.7 out of 5 stars
5.1K reviews
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Business Analytics
Skills you'll gain: Data Storytelling, Extract, Transform, Load, Marketing Analytics, Data Visualization, Data Presentation, Regression Analysis, Alteryx, Infographics, Data Collection, Interactive Data Visualization, Data Quality, Tidyverse (R Package), R Programming, Data Visualization Software, Data Processing, Network Analysis, Business Analytics, Internal Controls, Exploratory Data Analysis, Robotic Process Automation
Build toward a degree
4.6
Rating, 4.6 out of 5 stars
1.1K reviews
Beginner · Specialization · 3 - 6 Months
University of Virginia
Business Growth Strategy
Skills you'll gain: Growth Strategies, Mergers & Acquisitions, Business Strategy, Game Theory, Innovation, Organizational Strategy, Entrepreneurship, Market Dynamics, Competitive Analysis, Market Opportunities, Strategic Decision-Making, Business Valuation
4.7
Rating, 4.7 out of 5 stars
681 reviews
Mixed · Course · 1 - 4 Weeks
Macquarie University
Excel Skills for Business: Intermediate I
Skills you'll gain: Microsoft Excel, Dashboard, Spreadsheet Software, Excel Formulas, Data Analysis Expressions (DAX), Consolidation, Business Reporting, Data Management, Automation
4.9
Rating, 4.9 out of 5 stars
17K reviews
Intermediate · Course · 1 - 3 Months
Copenhagen Business School
Strategy Formulation
Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Competitive Analysis, Market Analysis, Global Marketing, Value Propositions, Market Dynamics
4.5
Rating, 4.5 out of 5 stars
1.5K reviews
Mixed · Course · 1 - 3 Months